Privacy Policy

Last Updated: February 28, 2025

flare (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website https://flare.com.de or make a purchase from us.

1. Information We Collect

We collect the following personal information from you:

  • Contact Details: Name, email address, phone number, billing, and shipping address.
    Payment Information: Credit/debit card details or payment method information (processed securely through third-party payment processors).
  • Order Information: Details about products purchased, order numbers, and shipping information.
  • Device and Usage Information: IP address, browser type, and browsing behavior through cookies and similar technologies.

2. How We Use Your Information

We use your information for the following purposes:

  • To process and fulfill your orders.
  • To communicate with you regarding your orders, promotions, or updates.
  • To improve our website and customer experience through analytics and performance tracking.
  • To send you review request emails after your purchase, helping us improve our products and services. This is based on our legitimate interest in obtaining customer feedback (Art. 6(1)(f) GDPR).
  • To comply with legal obligations and protect against fraud.

3. Sharing Your Information

We may share your personal data with trusted third parties who assist us in operating our store, processing payments, fulfilling your orders, and delivering products to you. These service providers process your information solely to perform these services and comply with applicable data protection laws.
We do not sell your personal information to third parties.

4. Legal Basis for Processing

Under the General Data Protection Regulation (GDPR), we rely on the following legal grounds for processing your data:

  • Consent: For specific activities such as sending marketing emails.
  • Contractual Necessity: To process your orders and deliver products or services.
  • Legal Obligations: To meet regulatory or tax requirements.
  • Legitimate Interests: To improve our website, products, and prevent fraud.

5. Cookies and Tracking Technologies

We use cookies to ensure functionality, analyze traffic, and improve marketing efforts. Essential cookies are required for site operation, while statistics and marketing cookies require user consent. You can manage your preferences in our Cookie Policy.

6. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, and resolve disputes.

7. Your Rights Under GDPR

As a resident of the European Economic Area (EEA), you have the following rights:

  • Access: Request a copy of your personal data.
  • Correction: Request corrections to your data.
  • Erasure: Request the deletion of your data (“right to be forgotten”).
  • Restriction: Request restricted processing of your data.
  • Portability: Request your data in a portable format.
  • Objection: Object to data processing for direct marketing or other purposes.

To exercise your rights, please contact us at contact@flare.com.de

8. Security of Your Data

We use technical and organizational measures to secure your personal data, including encryption, secure servers, and access controls.

9. International Transfers

Your personal data may be transferred outside the European Economic Area (EEA) for order fulfillment, payment processing, or other operational needs. We ensure such transfers comply with GDPR using appropriate safeguards such as Standard Contractual Clauses or equivalent mechanisms.

10. Changes to This Policy

We may update this policy from time to time. Any changes will be posted on this page with a new “Last Updated” date.

11. Contact Us

If you have any questions about this Privacy Policy, please contact us at: contact@flare.com.de

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